Happiness in details: сorporate calendar "Savushkin"
Task
To develop the annual corporate calendar for 2019.
Creative idea
Happiness in details
What’s human happiness? Most often, happiness for us is a large concept and consists of many details. This is communication and energy, friends and beloved family, even what we see every day on our table. Dairy products are a symbol of benefit, health and joy. The company "Savushkin" is the "guide" of peace and happiness to each family.
Visualization idea
The basis of the visualization idea was formed with a new corporate graphics of the "Savushkin Product" company.
We saw great potential for communication in its details. Each symbol of the ornament was assigned a suitable value and revealed on the pages of the calendar. Details of the corporate pattern have become a key part of fantasy author illustrations. Emotional quotes explain each symbol, adding emotions and warmth.
