TV AZTECA
Working for TV Azteca was probably one of the best experiences somebody could have.
Growing up in México City meant that you were at the mercy of only one TV Network giant during many years.
Finally, in the early 90's Grupo Salinas acquired Canal 13 which was owned by the government at the time and TV Azteca was born.
Suddenly here was a golden opportunity to build new things, new content, new shows and new ideas for a newer generation of TV viewers.
I was lucky enough to be a part of this company for many years. We did everything there with a big smile on our faces, from traditional promotions to product placement to even acting out some of our ideas when we ran out of budget.
These are just a few examples of that fun period in my career. I'll be sure to post some other good stuff for everyone to enjoy!
Thanks to everybody at TV Azteca who made all this happen.
TV Azteca Demo Reel 2008
Creative Direction - Product Integration. Multimedia, Sweepstakes. Events.
Creative Direction - Product Integration. Multimedia, Sweepstakes. Events.
This video was used as an instructive tool for our clients, it highlights on how TV Azteca's internal agency Agencia Azteca and it's Product Placement area could help their brands push the envelope in our network.
This video was produced as a promotional vehicle to help Los Protagonistas (Sports show) ratings and include a nation wide search for a new young anchor that would accompany the well known staff of the program.
It pokes fun at the fact that anywhere and everywhere you can seize the moment to become a sports anchor!
It pokes fun at the fact that anywhere and everywhere you can seize the moment to become a sports anchor!
