RRR campaigns
Actual Size has worked on an array of projects for Triple R.
The Triple R Radiothon is an annual fundraising campaign which calls on listeners to subscribe to the station for the next 12 months. Radiothon is an important part of the station's overall strategy to ensure they will always be on the air broadcasting quality content.
Actual Size had provided graphic design for the last few Radiothons, and in 2009 we delved into the popular music treasure trove that is the 1970s to create a look that would have given the Bee Gees flashbacks. A mirror-ball-esque retro radio shimmers and shines alongside the theme line "I will subscribe"-a pun on the irrepressible disco anthem (and inevitable office Christmas party karaoke favourite) "I will survive."
The Triple R Radiothon is an annual fundraising campaign which calls on listeners to subscribe to the station for the next 12 months. Radiothon is an important part of the station's overall strategy to ensure they will always be on the air broadcasting quality content.
Actual Size had provided graphic design for the last few Radiothons, and in 2009 we delved into the popular music treasure trove that is the 1970s to create a look that would have given the Bee Gees flashbacks. A mirror-ball-esque retro radio shimmers and shines alongside the theme line "I will subscribe"-a pun on the irrepressible disco anthem (and inevitable office Christmas party karaoke favourite) "I will survive."
