Creative Concepts
Final idea for new company logo as well as look and feel. This project included research on current trends and colour emotion.
I created a design element that suited the nature of the company. The element is minimal and can be used in a variety of colours as per the new CI. The final look and feel gives a feeling of playfulness yet remains clean and minimal.
Marketing Collateral
Collateral is to remain clean and professional. The below concepts show how the colour and elements are to be incorporated.
