Charles is a Belgian producer of cold cuts / lunch meats. They mostly sell to the Flemish market but have been branching out as of 2016. They sell to butchers but also supermarket chains, in bulk or prepackaged. This video was used at booth during a fair to explain what Charles stands for (authenticity, tradition, quality, family), what they have to offer and to reveal the new packaging design done by my colleague.
Video montage, graphics and animation done by me.
