"The Price of Marriage" campaign is an award wining that create in a purpose to establish Zanzibar as a romantic destination for Israeli couple. We did that by giving percentage of discount to years of marriage. For example: a couple is marriage for 5 years will receive 5% off. We produce 3 short video commercial for YouTube and Facebook that reach our audience with incredible engagement what helps Arika airlines sell all their flight to Zanzibar.
