Sewanee 1899 is an initiative began by two alumni to uncover the rich history of Sewanee’s 1899 football team. They are producing an ESPN inspired documentary and kicked off a fundraising effort with the launch of this website.
My process for the site included strategizing online fundraising methods, creating a project scope based on the most viable products, developing a structure to define how users interact with the site and mocking up a skeleton through sketches and wireframes. Once approved, I was able to produce high-fidelity mock-ups of the surface in Sketch and InVision then exported and implemented the designs in WordPress. I made sure the website was mobile responsive and highlighted the prominent Donate button. In an 8-month span, they were able to raise approximately $120,000 of sponsorship dollars.