2019 Air Max Day Social Media Nike Campaign
Air Max Day is a sneaker holiday celebrating the anniversary of when the first air max one was released on March 26, 1987. This sneaker fostered in the evolution of the Nike air technology. My goal in this project was to create a visual language that pays homage to the air max 1 sneaker while providing a symbolic message that connects to the subject. Creating collages helped convey a visual motif of the sneaker as well as providing a tribute to the creator of the air max 1 Tinker Hatfield.