Our customer is a new online platform created for renters to find a flat without realtors. It works on the principle of confidence and responsibility for cross recommendation of homeowners.
When we’ve got the project idea, firstly though over the values for a flat hunters. And found out that their main search is to find a home. Everybody has its own concept of comfortable and desired home. But this is always a place where you are aspire to get, where someone is waiting for you and literary “never turns off the light”. So, this symbolic light in the window became the main point for the whole brand concept and have continuing in the brand identity.
