About
This is a design made for a new tubed yoghurt brand for kids. 
The work was a start to finish branding, from the naming of the brand to creating the tagline and the different packaging designs.
Primary Target Consumers
Kids from 3-7 years old. Low to mid-income groups.
Desired Brand Personality 
Cool, Hip, Happening & Fun


Graphic Elements
We used mascots to describe the different flavors so that it would be more appealing to kids. 
We also had the mascots surfing to show the Cool, Hip & Fun side of the different products.
GorGo Yogurt
15
195
1
Published:

GorGo Yogurt

Branding and Packaging
15
195
1
Published: