Archimotif is a platform that selects the best architecture or interior design projects
already built and replicable.
The designers, along with the consent of the projects’ owner,
can sell the projects to new potential buyers
in a quick, efficient and improved construction process.
In this way, customers can share the design costs with the owner
and the other possible buyers.
They needed an explainer video which easily explain the process
in a nice and attractive style.
So i decided to use and animate visual elements taken from architecture world
like graph paper and technical designs with elevations, sections, and drafting views.
Art Direction, Design and animation: Dario Genuardi