SIS GLOBAL FORUM 2017
Schlumberger Product Launch
Schlumberger is the world's leading provider of technology to the oil and gas industry.
Ink and Giants was approached by Jack Morton agency with the task to bring to life extremely complex content in 3 theatrical experiences at Schlumberger’s bi-annual global forum.
Using multiple layers of moving screens, Ink and Giants art directed, designed and animated three films using 3D animation, UI animation, Data visualisation and live action.
The visual style is inspired by Schlumberger's goal to focus on a highly secure, powerful and collaborative digital world.
One of the main challenges was to come up with the overall look of the digital world where the software collects, process and shares data. Using Schlumberger's identity as an inspiration, we made use of squares, cubes and grids to represent data and the system. We created a library of graphical assets that were used across three films.
DESIGN FOR MULTIPLE MOVING SCREENS
UI DESIGN & TYPOGRAPHY
Agency: Jack Morton
Art Direction, Design and Animation: Ink and Giants Studio
Music & SFX: Echoic