The all-new BMW 7 luxury sedan and Chicago's light-shaping architecture and
exceptional colors make for a unique combination.
Photographer Robert Grischek captured the design that introduces a new kind of elegance.
From the signature kidney grille and the unmistakeable Air Breather to the luxurious leather interior – everything about this car is iconic.
CREDITS:
Agency: Serviceplan Hamburg
Creative supervision: Florian Hartmann
GL Creative Direction: Jan Grothklags
Creative Direction: Falk Pegelow
Art Direction: Christine Behrendt,
Account Management: Anett Rentsch
Production: Eric Locke http://lockemotion.com/
CGI / postproduction: Recom
Photo Assistants: Benjamin Bock and Stefan Burgmair
Models: Brehan Murphy c/o Kult Models. Erin Martorina, Tian Shuai c/o Ford Models
Now an exclusive look behind the scenes of this campaign shoot:
Now an exclusive look behind the scenes of this campaign shoot: