A project I created based on brief given to me at university, I began my process with some photography, and after a discussion with my class I decided I would create a visual booklet looking at the effects of social media. 
After deciding to create a visual booklet, I started thinking about names, i wanted it to be something to do with social media some decided on the name clickbait which means : (on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page. I felt it was a relevant name for the booklet as i wanted the name to have links to social media and its also a slightly obscure name.
After picking the name i started mocking up designs for the logo that i would use on the cover, I used illustrator to draw up some ideas, and ended up using the shape tool to create a pixelated typeface, I felt that using this kind of style was relevant to the project and fitted well with the name. 

This is my chosen logo. 
Here are some photos from the shoot. 
This is a mock-up of my visual booklet. 
Here are some images of the printed version of my visual booklet. 
CLICKBAIT
Published:

Owner

CLICKBAIT

Published: