Vilnius 700
Branding city's 700th anniversary
*Winner of competition to select an identity to celebrate city’s anniversary.
Task
Create a multilevel brand system to celebrate city’s 700th anniversary.
Solution
Identity is inspired by architecture that evolves and defines the city as well as it’s inhabitants. Graphically logo can be used in it’s original form as well as outlined. This leads to a versatile and adaptable graphical system which is important for a complex project such as 700th anniversary.
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Graphic design
Pretty Much Agency
Pretty Much Agency
Art direction
Pretty Much Agency
Pretty Much Agency
Services
Art-direction, Branding, Brand book, Logotype
