Engage Miami 2018 Campaign
Created all informative and motivational materials for Engage Miami’s 2018 voter engagement campaign. This included “how to vote” and amendment explainer handouts that were used as primary materials across Miami-Dade College’s campus, a 56-page voter guide that was distributed to 15,000 young people throughout the county, 10,000 social pressure mailers that resulted in a 2% uptick in voting from low propensity voters targeted, 6,000+ pledge-to-vote cards, and other educational and promotional items. I managed our digital strategy to target young potential voters through Instagram stories where organizers were empowered to provide live updates from the field showing what was happening on their campus with young people in real time.
Print Materials in the Field
Instagram During Election Season
