Project Brief
Tigo is a telecom company that is penetrating deeply in the Tanzania, improving lives and empowering individuals to create change. Below is a personal concept I did to show how Tigo has managed to open doors to one of the most early and famous tribes in East Africa known as the Masai, enabling them to access social media networks.
I creatively designed 3D characters for some social media logos and have them put on the famously known Masai fabric.
This shows how Tigo has managed to join the two far worlds through its fast 4G plus internet. The application can be seen below with pictures of billboard ads taken by pedestrians.
