Project Brief: To design an news-app for young readers aged 18-24.
Design Challenge: How might we design a news app that allows young people to reach news quickly, without distractions and losing interest from sources they trust?
Process: A two-week field research was carried out by collecting qualitative and quantitative data from desk research and market exploration, an online survey on 40 people and 5 interviews. The research insights were clustered under 3 main themes, being reliability, time and accesibility.