An immersive project aimed at raising kids' awareness of protecting the environment and sustainability. Through storytelling, interactive games and DIY workshop we create joyful recycling experiences and motivate users consuming less with the game mechanic.

We collaborate with Vakin, the municipal waste management company of Umeå, Sweden. The goal is to create activities and inspire behavioral change, not only inform but influencing citizen to a more environmental-friendly behavior since a young age.

Annie Hall / Kai Weng / Kjersti Kravik / Anne Arzberge

Interaction Design, Animation
User research, Prototyping