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About

About

A playful re-imaging of what a new advertising concept could be. Style forward, ocean minded and simple.
Published:
A playful re-imaging of what it means to wear Knockaround Sunglasses. A true Southern California brand, the photos speak to being ocean minded and aware. Light, comfortable and and polarized the sunglasses are the perfect accent to summer fun with a deep respect for the beach. From it's culture, to it's style and ending with it's roots, the images below share what it means take part in the simplicity of the lifestyle.