Brand Situation & Design Goal
"Chlorofield"- it's a fresh green smoothies that helps increase a chlorophyll intake without cooking routine. Smoothies is producted immidiately after order, for each customer individual and deliver right in hands.
The goal was to make the branding identity and packaging design with strong accent on organic, freshness and no GMO. And according to target audience analysis - devoid of stereotypical gender binding.
Instagram Feed & Stories Advertising
Marketing strategy focused exclusively on social media, especially on Instagram and Facebook. This channels have the most high ROI for such combination of client's portrait and production specifics.
In order to induce trust and loyalty all digital space of brand has to portray the atmosphere of naturalness, freshness, quality and caring.
