Logo development for the project MoveM8
MoveM8 was a 12-week e-mail and text-messaging physical activity programme for employees of participating workplaces.
MoveM8 is part of a research study being conducted by researchers at the University of Nottingham and the Università della Svizzera italiana(Lugano, Switzerland).
The typeface of the Move element provides the idea of movement and activity, underlined by the exclamation point.
For this project I developed a brand identity, from the logo to all communication used to promote the project.
MoveM8 was a 12-week e-mail and text-messaging physical activity programme for employees of participating workplaces.
MoveM8 is part of a research study being conducted by researchers at the University of Nottingham and the Università della Svizzera italiana(Lugano, Switzerland).
The typeface of the Move element provides the idea of movement and activity, underlined by the exclamation point.
For this project I developed a brand identity, from the logo to all communication used to promote the project.
This is the logo design.
This a sample poster in A4 format.
This is a screenshot of the first version of the website.
This is the updated version of the website.
This is a sample of the email we used.
