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Xanti Schawinsky - Coffee Shop

Bauhas 100 - Xanti Schawinsky - Coffee Shop

I have decided to use the works of Xanti Schawinsky, specifically his 'faces of war' collection in order to brand a coffee shop, simply called Xanti. 


For the logo, I decided to use a brushstroke type face called Gloss and Bloom, as I decided the link between artist and paintbrush style typeface worked well for this logo. It also features a stain from a coffee mug underneath, fitting into the coffee shop brand. I decided to have 2 logo variants so the one including 'Premium Coffee EST.2019' can be used in places to advertise; so people know what Xanti is from the logo. The other version is to be used in and around the coffee shop itself, for customers who know what the brand is already. 
Researching Schawinsky's work I found a collection he did called the 'Faces of War', in which he creates faces from mechanical parts; some taken from tanks, planes and other vehicles of war. I decided to use this method to create coffee machines with faces in them made up from parts of the coffee machines themselves. These are still a work in progress.
Xanti Schawinsky - Coffee Shop
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Xanti Schawinsky - Coffee Shop

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