AREA GROUP
The Company is a paper producer and seller company which is operating internationally, founded in 2018 and it has two major partners and has clients in almost all continents.
The Company is a paper producer and seller company which is operating internationally, founded in 2018 and it has two major partners and has clients in almost all continents.
Creative Challenge
The logo needed to make everyone feel that the company was a well-established company. The logo should have helped the company's mission and vision with its carrier role.
The logo needed to make everyone feel that the company was a well-established company. The logo should have helped the company's mission and vision with its carrier role.
Solution
I started to research. I went back to history and culture. The company has a Eurasian background so I found a metaphor of magnificence that exists in Eurasia. This metaphor was Phoenix. Of course, I looked at how this bird is portrayed in Eurasian culture. The result was astonishing. I drew this gentle and inspiring bird called "Şabrak" in the Turkish language.
Website: Ali Karaarslan
