Cheap Moves Branding UI/UX Redesign 

Cheap Moves; a Gold Coast based removalist company needed a brand redesign and a responsive website to better communicate their core beliefs and identity to their consumer.

Cheap Moves existing website failed to connect to what their core beliefs represented. Bogged down with copious amounts of type and a lack of visual representation of design elements there was a lack of connection between the brand and the consumer. We completely scrapped the website and started from the ground up with brand strategy in mind. The re brands' main attribute was to not be cheap, but rather affordable. Cheap is not quality dependant, affordability is. Cheap Moves core values are to be afforadable, safe and careful.