FortFC - ICO project

What problems does FortFC solve?

The cryptocurrency market is rapidly growing. According to CoinMarketCap (http:// coinmarketcap.com), the total market capitalization in early 2018 exceeded 572 billion USD. This is an increase of more than 3200% over last year. According to Ronnie Moas, analyst and founder of Standpoint Research, by the end of 2020 the price of a bitcoin will reach 15,000.00 to 20,000.00 USD, and the total market capitalization of cryptocurrency will grow from 161 billion (as of today) to 2000 billion USD in the next decade.

Cryptocurrency is a topic currently covered in the media, debated in governments around the world, and even the subject of films. World leaders know the potential of blockchain and the cryptocurrency market in development of various sectors of the economy.

relevant problems of cryptocurrencies

FortFC provides smooth deep liquidity at the current market price for the three main segments of the cryptocurrency market:

1. Exchanging cryptocurrency for fiat through exchanges with physical delivery

2. Exchanging one cryptocurrency for another

3. Crypto brokerage (margin trading in cryptocurrency)

Research

Comparative competitors analysis

Before we embarked our project on, we seriously analyzed similar services provided by our competitors: B2broker, FX-edge, Liqnet and Blockfills.

As we can see, FortFC has the biggest professional experience, operates with international brokerage license, provides the most comprehensive set of services and has the strong competitive advantage over other similar products on the cryptocurrency market.

Who is in need of the services provided by FortFC?

Why do we need ICO?

1. Depositing cryptocurrency capital to FortFC accounts opened in cryptoexchanges we are partnered with. To increase the speed of servicing customer transactions, reduce costs, and ensure the possibility of distributed trading, FortFC reserves a portion of the capital in cryptocurrencies on each of the crypto exchanges where trades are transferred.

2. Financing the process of applying for FSA (Seychelles), MFSA (Malta), FCA (UK), FINMA (Switzerland), JFSA (Japan), and ASIC (Australia) international brokerage activities.

3. Financing marketing and PR campaigns.

The challenge

How much capital do we need to attract?

The main goal of ICO is to attract capital to accelerate and optimize the effective development process of the project. If Soft Cap is not collected, the ICO will be stopped and all funds will be returned to investors.

Wireframes, Sitemap

There is a specific type of ICO websites. Usually, everything needs to be fit on one long page but fully responsive, super flexible, clean and support all modern browser and device.

We defined 5 main sections to be displayed on the website. In the future, it was expanded up to 6 clickable navigation and 18 informative section in total.

Main sections

• Legal Document is an essential part of ICO websites.
• ICO roadmap is a simple way of explaining future developments planned for a blockchain platform.

• Demo (MVP or Minimum Viable Product) is a product with a minimum set of features sufficient to satisfy customers’ needs. It is used to get feedback and make any changes in the project.

• Token sale gives to investors an opportunity to receive additional discount for tokens purchasing.