NBC: 30 Rock Refresh
The brief called for a complete refresh of the show graphics for critically-acclaimed NBC comedy 30 Rock. Because the show is extremely self-referential, I developed a conceptual and visual approach that directly referenced both the colors of the NBC logo as well as the network's recent rebrand as "More Colorful."
The show package includes a redesigned Main Title, a Mobile Promo for 30 Rock mobile apps, and a Network Promo for NBC Comedy Thursday programming.
Commissioned by: SCAD as a student project for NBC
Tasks: Concept, Design, and Animation
Awards
2010 Adobe Design Achievement Awards: Motion Graphics (Semifinalist)2010 CoMotion Design Competition: Best Commercial Work (Winner)
The show package includes a redesigned Main Title, a Mobile Promo for 30 Rock mobile apps, and a Network Promo for NBC Comedy Thursday programming.
Commissioned by: SCAD as a student project for NBC
Tasks: Concept, Design, and Animation
Awards
2010 Adobe Design Achievement Awards: Motion Graphics (Semifinalist)2010 CoMotion Design Competition: Best Commercial Work (Winner)
