Ellipsis
Board game
Role: Graphic Designer, Art Director & Strategist
Product conceptualisation, visual identity and packaging.

Ellipsis is a cooperative board game for creative story lovers, where people take it in turns to create short parts of a story, however omitting the finale. Using sticker-words, people create short and clever stories that must finish with the symbol “...”, and then the next participant is allowed to continue with the story.

To visualise the brand, I used the three consecutive dots that are the linguistic symbol which represents omission, known as “Ellipsis”. By halving one of the end dots and bringing it to the other side, I was able to create a continuous cycle which the line, representing an arrow, further highlights. The brand palette uses black and white colours, communicating contrasting concepts between absence and presence.
Ellipsis
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Published:

Ellipsis

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22
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Published: