In Hinduism, Ratri is a goddess of night Who drew a curtain of restful night on the sky. She let people get a peaceful sleep, and she left with a bright morning everyday. As an incense brand, Ratri will also present a peace of mind and a happy day with its fragrant smoke.
Ratri is a premium incense brand that offers high-quality scent as Indian made ingredients. We defined the brand identity and designed packages. We made the best use of Hinduism keyword to emphasize that the incense has been produced in India. The concept was applied to the name of brand and characterizing each items. We placed well matched gods on these items by putting an illustration on The package. The illustration was made in the manner of a line drawing style to reinterpret and modernize gods to make the concept more accessible. Besides, We took care of materials of packages. We used many kind of sophisticated paper on each different packages, which redound to the character of various scents.
