Tune - premium weighted blankets
BRAND IDENTITY
Graeme had already launched his business selling premium weighted blankets and had completely sold out. He wanted to create a solid brand identity for a professional consistent look going forward before he re-launched. I mainly wanted to help him define the direction he wanted to go. He had a lot of ideas, but hadn't really locked into any specific direction. He found himself in a frequent state of analysis paralysis. We fixed this by honing in on two directions (with the two mood boards and then refining one. Check out their Instagram page! @tuneblanket!
MOOD BOARDS
MAIN LOGO
FAVICON
BRAND BOARD
BRANDING IN ACTION
Tune Branding
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Tune Branding

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Creative Fields