The use of Welch is not only about pursuing cleanliness and safety, but also enjoying the psychological pleasure of enjoying a healthy life. Maybe the product can't create a real scene like a sunny beach, but by waking up people's inner feelings through the illustration, it is also possible to establish the connection between consumers and brands. Therefore, the concept proposal of this creation is "to enjoy a beautiful journey with Welch."

Four small themes are derived from the big theme, representing different products, depicting different scenes, and requiring each painting to be implanted into the product and Tmall as much as possible. This illustration will be used in the brand and Tmall activities and in the production of various materials.

1. Scene 1: Dream Ocean (for children)
2. Scene 2: Singularity Tropical
3. Scene 3: Fingertip Castle (for women)
4. Scene 4: City of the Sky