My responsibilities as Graphics Chair of oSTEM include creating graphics such as fliers, and images for social media on a biweekly basis. I maintain the club's professional branding and image.
A flyer I made for the Campus club oSTEM advertising their study nights created with Adobe Photoshop. My original inspiration was the circular shape of the moon because of the association of night. I chose a darker teal to contrast both the light teal, and I chose yellow to match with the theme of opposite colors blue and yellow that I created for the club's image. The dark teal works as both a shadow for the text and as a banner to draw the eye in to not only the title, but the tag line and time information. Overall I tried to keep the visuals minimal to only three colors and white and black, but still be exciting and eye-catching enough to grab people's attention on social media as well as in person.
Left: Hiking flier Right: Instagram post
An instagram post and story graphic I made for the club made with Adobe Photoshop and Illustrator. I focused on an academic, professional looking sans serif font for the title. The club's theme is a light teal and I used a nice golden yellow for the beaker as a pop of color to catch people's eye on social media.
A craft night social media story and post graphics I made in Adobe Photoshop. Originally, I started with the font, deciding that a brushed script would look fun and whimsical for a fun relaxing night contrasted with the post above which is more professional in nature. I opted for images of mail for the pen-pal aspect, and the actual coaster project to give attendees a visualization of what they would be making. I outlined both in the lighter blue theme color to give them a pop and contrast against the background, as well as have the stroke of the two images join to create a cohesive theme.
Lastly another professional event social media graphic I made in Adobe Photoshop. My goal for this event was to make it look professional, but also fun to encourage a good amount of people to come to the event. The nature of talking about yourself is difficult so I definitely wanted the graphics to feel the opposite of intimidating. I accomplished this by using light colors, with the only pop of color behind the most important part, the title. I placed the microphone graphic as a good place for the eye to rest between all of the information text on the page.
