Bosley Information Kit Book
Bosley Information Kit Book
Featured in national commercials

Audience: Men and women who have reached out to Bosley for more info.
Objective: Convert surgical hair restoration appointments.
Strategy: Give prospects a complete guide to hair loss and restoration options, and why Bosley is the best partner.
Execution: Magazine-style book featuring clear, concise copy, detailed information and real patient testimonials.

NOTE: Select spreads are featured here.

Copywriter: Lauren Waters
Art Director: Peggy Reilly
Front Cover
Table of Contents
Understand Hair Loss
Hair Loss in Women
Back Cover
Bosley Information Kit Book
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Bosley Information Kit Book

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