Bosley Information Kit Book
Featured in national commercials
Featured in national commercials
Audience: Men and women who have reached out to Bosley for more info.
Objective: Convert surgical hair restoration appointments.
Strategy: Give prospects a complete guide to hair loss and restoration options, and why Bosley is the best partner.
Execution: Magazine-style book featuring clear, concise copy, detailed information and real patient testimonials.
Objective: Convert surgical hair restoration appointments.
Strategy: Give prospects a complete guide to hair loss and restoration options, and why Bosley is the best partner.
Execution: Magazine-style book featuring clear, concise copy, detailed information and real patient testimonials.
NOTE: Select spreads are featured here.
Copywriter: Lauren Waters
Art Director: Peggy Reilly
Art Director: Peggy Reilly
Front Cover
Table of Contents
Understand Hair Loss
Hair Loss in Women
Back Cover
