In India, with over 1.4 billion people, sports participation is very low, the attitude towards sports as a career becoming less prevalent. The goal of this project is to make everyone aware of their favourite sport & get them involved.
Target Audience 🎯:
The primary target audience is between 10 and 23 years old, as people in that age group usually have greater stamina & tend to figure out what sports fit their abilities best.
Brainstorming process
Lo-fi: Paper prototyping
BRANDING
- Thank you for your time ⏳ -