IMPAKTO CAMPAIGN
This campaign was for a local shoe brand. Their new line of casual sportswear shoes, Impakto, was set to launch and a campaign had to be designed to:
- Highlight the features of the shoe.
- Venture into more high-end consumers in the market.
- Gain the trust of the millennial consumer.
- Improve sales by expanding into new, improved markets.
- Venture into more high-end consumers in the market.
- Gain the trust of the millennial consumer.
- Improve sales by expanding into new, improved markets.
Copy: Be Limitless. Air Cushioned Active Wear.
Copy: Be Limitless. Anti Skid Active Wear.
Copy: Be Limitless. Full Flexi Active Wear.
Copy: Be Limitless. Washable Active Wear.