Together, a Brand Identity
I was asked to create a logo and icon for Together, an organisation that works in three different fields; civil society organisations, the film industry and events. They explore the relationship between mindfully curated spaces, the trends of youth culture and the importance of an expanding global consciousness. They wanted the the logo and icon not to directly symbolise togetherness, but when looked at together, you are easily able to draw the connection.
I created a custom logotype and icon inspired by Aesop's ‘The Tortoise and the Hare'-It’s good to be individually brilliant, but If you don't work together and harness each other's core competencies, the outcome could be poor.