A digital and online catalogue I helped put together for the house brand Make Room Collection, by Make Room in Singapore. We had been working on putting togther a collection of homeware, and wanted to present the items in an easy to read format for our clients.
As the store and brand is very much into being trendy and Scandinavian in its aesthetics, the Spring 13 catalogue has atmospheric images every hand knitted product photographed against an industrial and raw background, shot in old army camps as a contrast. Each product was available in multiple colours, hence we combined atmospheric images to give a sense of how it could be used as well as the specs and colour options that they could select.
Creative director: Barbara Fritschy
Photographer: Tanya Moss
Graphic Designer: Geraldine Koh