Naming, Logo Design and Prestashop Ecommerce creation for a Sports Food Suplements shop.

www.poweru.es

This is the idea that I created with a friend for an ecommerce for selling Sports Food Suplements. 

My friend had the shop, and I had the will of creating a portfolio, so this is the result.

Naming: The concept is to focus on the following idea, Food Suplements, like Proteins, Aminoacids, Power drinks gives you the power to improve your performance in sports. So those products gives you power. They Power you. Power U. Pretty obvious, but i liked it.

The logo uses a strong weight typeface on italics (more dynamic?) and the U represents the user with arms up in a victory pose.

Here is how the prestashop ecommerce looks now. (Sorry but we have implemented only in spanish, because he sends only inside Spain)

And a link to the website:

www.poweru.es

I'm still working on the blog for content marketing and improving site's SEO and usability.

This is an interface I'm creating as part of Daily UI Day 11 for this shop as a Mobile version.