Blood Sweat & TEARS
015 | Scent bottle, 2019
I wanted to design a perfume bottle containing the essence of Nike. How do I express the essence of Nike?
I started by expressing their slogan 'Just do it' as a type of shape. Working as a product designer, Nike's design has always been a great inspiration for me. Their design is unlimited and always collaborates with others to create something more creative than anyone else in the world. They always run 'Just do it' than anyone else. Not everyone in the world is a sports player, but we all think we should do 'Just do it'. In this process, it involves a lot of anguish and suffering. But we know that on that dangerous journey we feel alive. So I interpreted.
Nike's slogan is 'Just do it' and 'just do it' symbolizes
Blood sweat & tears.