SUCHARD CHRISTMAS
BRIEF: Launch the first Suchard Christmas Campaign under the new brand
positioning & territory “The Extraordinary within”
IDEA: En These days, work-life balance seems impossible to achieve. Cellphones, appointments and responsabilities require us to be constantly available, so it's hard to find time to just spend some moments with our families.
Those magical moments when we're all together playing, sharing family activities or just being together doing nothing are irreplaceable.
With this campaign, Suchard wants to remind parents that this Christmas, the really extraordinary could be something as simple as making time in our weeks to be together.
“BEING TOGETHER IS EXTRAORDINARY”
45" ESPAÑOL
