McDonald's has launched a new initiative that collects, processes and converts Vegetable cooking oil into Biodiesel. This Biodiesel is used to fuel trucks that are used to transport raw material from collection centre to stores.

I worked on the brief from Day One. Understanding the working and then transforming it into an informative, as well as entertaining short film.

I wrote the major theme, and then scripted the entire flow of the film. But the real work was that of story-boarding every frame, as with animation it is far more important to be precise with every second.