2016-2017. Vida & Saúde - TV Show
Vida & Saúde (Life & Health) is a TV show about vegetarian cuisine and healthy lifestyle. The program's target audience was made up of 82% women between 35-44 years old.
As production assistant, my work included all stages of the audiovisual production process. I conducted research with the executive producer to write program's scripts and choose participants.
During recordings, I worked as a studio assistant. I also produced social media content, photographing recipes and guests and writing captions for social networks. In post-production, I used to do the first cut of the show in Premiere or Final Cut, before sending to the editor.
As production assistant, my work included all stages of the audiovisual production process. I conducted research with the executive producer to write program's scripts and choose participants.
During recordings, I worked as a studio assistant. I also produced social media content, photographing recipes and guests and writing captions for social networks. In post-production, I used to do the first cut of the show in Premiere or Final Cut, before sending to the editor.
I was also in charge of the program's social media strategies and publications design (especially for Facebook and Instagram). In addition, I was in charge of answering all messages and comments from the viewersn. In a year and a half, the newly started Vida & Saúde Instagram account reached 50k followers with organic strategy alone.
Production Team:
Laerte Lanza - TV Director
Glauce Cunha - Coordinator
Danilo Rosa - Executive Producer
Glenda Conrad - Producer Assistant and Social Media
Rafaela Martins - Reporter
Thamires Sousa- Producer Assistant
Arlete Julio - Chef
Teru Gouveia- TV host
Fernando Franklin - Video Editor
