Your weekly food advertisements
Critical design on false food advertisements
After doing a research on food advertisements, I started to think about how often advertisers fool us with photoshopped and unrealistic pictures of the food so the consumers are more likely to buy it. To avoid this problem, I decided to make a standard look for all food advertisements in the world. No photoshopped pictures, only the company’s slogan because it’s harder to trick consumers only with words, photos usually affect us more. I wanted to use colours and shapes to tell how healthy and expensive the food is. The colour means how healthy it is, while the shape means how expensive it is.
