Pioneer 2018 A-Series Campaign
SOUND UNLEASHED.
Designer for Pioneer’s 2018 campaign promoting their latest A-Series Speakers. Storyboarded video, designed print posters, digital assets, and campaign toolkit which included a social media rollout plan for Pioneer.
The campaign ‘Sound Unleashed’ captures the epic power and performance of Pioneer’s latest car sound lineup.
It is a humorous take on the power of sound by literally blowing people away.
Campaign Video link:
https://www.youtube.com/watch?v=CijPS6GbKak
Director: Robbie Bempasciuto
Executive producer: Annette Fausboll
Production House: Ugly Duckling Projects
Photographer: Stuart Chen
Re-toucher: Anvea Chiu
Content Designer: Ronald Lim