Here we are hammering on a very important social case which is the conflict between the parents point of view about their kids and how they like to spend their time playing with their electronic games and toys or prefer playing with their parents and the kids point of view , so we gathered group of parents and their kids and we pop the question. 

Advertising Agency: Advantage Marketing & Advertising

Client : IKEA Egypt

Creative Director : Mahmoud Hosni 

Art Director : Hatem Soliman