BeCOn OWN
Client:TEVA
TEVA, a big pharmaceutical company, has between 1-2 conferences per year, that are meant for health care professionals audience. Every time they have an upcoming event it required to create a new website where their audience can register. All the events are filmed and published later in the website. They wanted to have one website that contains all previous materials and promotes the future events.
MY RESPONSIBILITIES
• Information architecture
• Wireframes
• Mockups
• Test & supervise execution
TIMELINE & TEAM
• 4 weeks to complete
• Project manager
• UX designer
• External full stack developer
KEY GOALS
• All users must declare that they are a health care professional
• A page with content from previous events
• Easy accesses to register to a new event
• Have a page where the user can see all the speakers and their biography
MY WORK PROCESS
SITE MAP
After receiving the brief from the client and discussing the project with the project manager I created the site map for the website to make sure all the information is structured properly.
WIREFRAMES
As part of the approval process with the client I wanted to come to an agreement on the general layout and features for the website according to their requirements and the site map I created.
KEY OUTCOMES & HIGHLIGHTS
• There are 2 scenarios for the home page: the first is when there is an event to promote and the second is After the event is finished and there’s no event coming in the near future.
• There needs to be a link between the speaker and the content he appears in.
• There needs to be a standalone page for the upcoming event with all the information and an easy registration.
DESCKTOP MOCKUPS
• Home page: The main objective is to draw the Health care professional to register to the website by having a big registration button, clear “about” statement and most recent content.
• Event page: Open event page for unregistered users, the objective is to layout all the information regarding the event and giving them the option to register to the whole event or one of the agenda items.
KEY OUTCOMES & HIGHLIGHTS
• Every click on content from a visitor will activate the registration form
• The visitor of the website will have a pop up on first arrival to declare that he is a health care professional
• After registering to the event the health care professional can choose to save some of the items in the agenda by downloading an ICS file
DESKTOP & MOBILE MOCKUPS
• Expert panel page: All the speakers that work with TEVA from future and previous events in one page
• Expert panel member page: The health care professionals care about what kind of speakers are performing in the events and usually want to know more information about them many times this determines if they register to the event.
KEY OUTCOMES & HIGHLIGHTS
• Every speaker will have a description regarding his career and all the related content he is connected to right at the bottom of his page.
• Always have access to content in all the pages
MORE DESKTOP & MOBILE MOCKUPS
• Resources: contain all different kin of content including videos, PDF, PPTX and links. The all can be downloaded.
• Video page: the user can watch the live event online or the on demand video.
• Registration pop up
• Login pop up
KEY OUTCOMES & HIGHLIGHTS
• Have a link in all the pages to the content that they are relate to, ether same speaker or same event.
• Login and registration forms should be clear and easy to use
Thanks for watching :)
