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    AIGA Make/Think Conference Poster Concept Inspired by the process of "making" and "thinking."
AIGA Make/Think Poster Concept
AIGA Logo & Make/Think Conference Poster (11×17).
October 8-11 2009 in Memphis, Tennessee

I created an interactive poster which allows the viewer to fold the letters back from the poster in order to reveal the title Make/Think. The angles of the letters were extended to create shapes, which I then filled in with doodles. Doodles, I believe, are the epitome of making & thinking. They flow natural from mind to pen while concentrating and generating ideas.

Logo Redesign for AIGA
1. Prior to folding back the letters
2. After folding back the letters
    The shapes now connected with the letterforms and their extended lines