Girls Organic Lab
Location
USA
Role
Packaging & Branding
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Girls Organic Lab creates organic personal care products personalized to individual needs. The result is a custom product that addresses each customer’s concerns with excellence.
The Challenge
To translate Girls Organic Lab scenario, bringing femininity to the brand along with the strength of natural elements – all wrapped with a touch of modernity and coolness.
The Solution
We have created a strong and memorable identity which uses the feminine form represented by Mami Wata as a highlight. The color palette brings warm tones to contrast the rosé, representing the modern woman.
SYMBOL
The Mami Wata concept relates to the naturalness and organicity of the ingredients used in
Girls Organic Lab product.
Girls Organic Lab product.
Though the use of the water goddess and the snake, we have create a symbol that translates fertility and wealth, elements that enhance the concept of the brand.
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