Truman Library Institute Brand
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Lose the powdered wigs and stodgy old photos folks, because we’ve designed a brand any president would be proud of. We boldly went where no design firm has gone before: to redesign the logo and update the presidential library seal. The buck may have stopped there, but we didn't! Any history buff can attest that some of the most famous presidential quotes are those of Truman. Inspired by the 33rd President’s words, we designed a bold, modern set of collateral for his library namesake.
C R E D I T S
Studio—Design Ranch
Creative Directors—Michelle Sonderegger & Ingred Sidie
Creative Directors—Michelle Sonderegger & Ingred Sidie
Designers—Morgan Stephens, Jeremy Todd
Copywriter—Claire Harrison
Copywriter—Claire Harrison
Photographer—David Tsai
Client—Truman Library Institute
Client—Truman Library Institute
R E C O G N I T I O N