BRANDING / VISUAL IDENTITY / COLLATERAL / WEB-DESIGN
We were tasked to develop branding & web-design for wedding photographer located in Germany.
We started with the strategic consultation, identified client's business goals and core values, we defined the target audience, and based on this information develop a visual identity that reflected our client’s core values and attracts clients that she wants. Inspiration came from the visual aesthetics of our client's works and her working approach to wedding photography. Her goals are to capture this important family event for long memory and to keep it as a family heritage through the art of photography. Followed our minimalist approach we created the visual identity that reflects our client’s core values through meaningful minimalist logo, calm but deep and sophisticated color palette.
